COCA COLA
Helmed by one of Pakistan’s famous directors, Asad Ul Haq, this Coke commercial features Pakistan’s cultural landscape. The video features it’s people and communities with Coke weaving into their way-of-life. VHQ Media worked on the online editing and color grading for this video and the team held a strong focus on color grading so as to keep true to Pakistan’s heritage and rich culture. We focused on the interplay of emotions during editing in order to drum up the connections between characters in the video.
